If Apple can show growth from the four new phones it releases each year without them cannibalizing one another, the company ...

Apple's latest iPhone 16 faces unexpected sales challenges despite new AI features. Pre-sale estimates show a decline ...

Here’s why that matters: Apple’s third quarter earnings results include the just over two weeks of sales figures since iPhone ...

Granted, the iPhone 16 models went on sale September 20, giving Apple just a week of sales for its new phones to include in ...

Black Friday Apple deals are finally getting started. Retailers like Amazon, Walmart and Best Buy are rolling out their first ...

Apple also published its full-year results for fiscal 2024, saying its total revenue just topped $391 billion, up 2% from a ...

It’s the end of Apple’s fiscal year, and the first quarter with some sales from the September launch of the iPhone 16.

The early evidence suggests that during their first couple of weeks of availability, the iPhone 16 models started more slowly ...

Apple's latest financial report not only exceeded overall analyst expectations but also showcased robust sales performance ...

Apple's rivals Microsoft (MSFT.O) and Meta (META.O) both said this week they expect continued increases in spending to support their AI strategies. Apple said payments for property and equipment - a ...

Apple is following in the footsteps of other tech companies, cautiously leveraging AI to boost iPhone sales. However, analysts believe that the declining upgrade rate for wireless devices in the US ...

It was a good sign that investors don’t expect the iPhone 16 or Apple Intelligence to be big drivers ... and a new hardware ...