BT reveals new logo – and it's not as bad as you think
WEBMay 17, 2019 · BT has trademarked its new logo, which it plans to roll out later this summer, and at first glance, we were decidedly underwhelmed. It seems we're not alone, either, as the rebrand has faced pretty widespread ridicule on Twitter.
If less really is more, did BT get its new logo right? - Marketing Week
WEBMay 20, 2019 · BT’s new logo has already been displayed in different colour fades and using a purple dominant hue so it’s unlikely the stark black and white variant will be stamped on campaign and design assets across their expanded telecoms, mobile and premium pay per view TV and sport offerings.
BT finally unveils a new logo and it’s kinda like ‘wow, is that it?’
WEBMay 16, 2019 · The Guardian has published what it believes to be the new logo, which features the letters “BT” in a circle, in a black, simple font. The telecoms provider, which also owns the EE mobile...
BT - Logo Timeline Wiki | Fandom
WEBIn April 2003, BT decided to replace the "piper" with a new, more modern logo referred to as the "connected world" as well as making the text slightly darker. It was designed by Wolff Olins and was subsequently used by OpenWorld; BT's internet division before being adopted by the whole company.
BT to abandon its historic brand for consumer services - TelecomTV
WEBApr 27, 2022 · EE (an abbreviation of Everything Everywhere, the initial name used by the UK joint venture between Deutsche Telekom and Orange) became part of the BT empire when it acquired the mobile operator in 2016, and has become a household name, helped in part by extensive advertising campaigns featuring US actor Kevin Bacon.
BT hangs up on ‘connected world’ logo in brand revamp - Financial Times
WEBOct 3, 2016 · BT is preparing to drop its longstanding “connected world” logo in favour of a more minimalist corporate badge, ahead of a major overhaul of its brand due to take place next year.
BT Group rebrands to show it’s not just about telecoms
WEBJun 24, 2019 · BT Group has rebranded, in a bid to highlight the range of technology services the company offers, aside from telecoms and broadband. Red&White has designed a new visual identity for the global tech giant, in a project that has taken three-and-a-half years to complete.
New BT brand comes "full circle" - DWH
WEBMay 30, 2019 · Claire Baldwin looks at BT’s new logo and whether it’s a misstep or a step in the right direction. BT filed a trademark application last week for a new logo, which is simply the letters “BT” in a circle.
The new minimal BT logo is designed by Paul Franklin at Red&White - Dezeen
WEBJun 6, 2019 · The new stripped down logo designed by Red&White sees the BT letters printed in a plain, sans-serif font in the centre of a circle. The simplicity of the new version has raised eyebrows, but...
Our brands - About BT | BT Plc
WEBOct 18, 2023 · We recently announced BT Group as the parent company of our four brilliant brands: BT, EE, Plusnet & Openreach. BT Group has its own identity, as shown on this page. In the future, we’ll use this when we talk about things like our purpose, our people and how we’re performing.
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